Tuesday, 16 February 2016

Urban Surfside || In the studio

My studio has been looking extremely colourful and paint splattered since last November, as we go through the wintry months wearing darker colours and throwing on the layers I'm working on next spring summer prints and colours. It used to be hard to get my head around but I got used to it after a while. 
This year I've decided to shake things up. 'Ready-to-Wear' has never been a truer statement, gone are the days when runways used to showcase what would be available to buy in a seasons time. The likes of Prabal Gurung and Tibi are giving fashion lovers the chance to buy their collections straight off the catwalk. Who wants to wait?! 

For this collection I've designed right up till the season, and am actually still having fun working on it right now! Several collaborations are in the works for lookbooks to portray the collection, a process which used to be done before the range was released in a very 'top secret' fashion. However it's impossible for me to keep a secret, especially with twitter and instagram at my fingertips, this way I'm able to document the process live via social media and receive a much more interactive response from you guys 

So here is a look in at the studio, it's very current state. The prints, the products . . . . the plants  . . . Everything! 
Shop the Urban Surfside collection here

Tuesday, 9 February 2016

The Wow Accessory || Digitally printed leather iPad sleeves

T H E   J O U R N E Y   O F   A   G I F T
behind the scenes

Selling through Etsy allows you to get to know the customer and also the story behind the purchase they've made. Recently I had two fantastic experiences, the first was helping a 'bride to be' choose a custom phone case and clutch bag for her big day (shop these personalised pieces here and here), the second was a grandfather shopping for an iPad sleeve for his granddaughter's birthday. What a fantastically savvy grandpa shopping on Etsy!

The iPad sleeves are quite an extra special piece of innovative textile design. They are crafted from structured digitally printed leather and have a layer of bonded micro fiber cotton on the inside to cushion your precious device. Customers have been using these sleeves for all sorts of tablets like iPads, kindles & Galaxy tabs.

I decided to photograph the stages of the iPad mini sleeve being parceled up before it was shipped out, they opted for the Serenity print monogram case so the birthday girl could showcase her initials.

Shop digitally printed leather tablet sleeves at the Etsy store here and here
 & at the E-boutique here